Now in its 7th year, it is one of the best loved events at the International Consumer Electronics Show (CES). Based on the notion that the crowd always knows best, the contest asks a live and online audience to pick the “most likely to succeed app”. The online events starts by previewing entries in late September. The live event is held at CES.
From a group of exciting new apps, our distinguished judges, aided by an online vote, choose 25 semifinalists and ten finalists. Once we have the ten finalists we hold a second and final online vote among the ten to choose an “Online Winner”. At the live event the audience picks a “Live Show Winner.” Past winners include the MyScript Calculator and the Magisto Video Editor.
The ten finalists each have 4 minutes to demo their app in a creative and fast paced show hosted by Jon Hein of the Howard Stern Wrap Up show on Sirius Radio. Jon is funny and perceptive, and he always has something interesting to say. There’s a trivia contest/swag giveaway in the middle, and at the end the audience votes for the best app. A press release is issued immediately and the standing room only ballroom where LGS is held is brimming with reporters anxious to interview the winners.
Yes, this is a best of CES type show so you need to be there in some form — that could be a booth within a booth, a shared booth, or a partner booth or meeting room but you must be a CES participant to qualify.
Your product gets posted to the Mobile Apps site where it gets seen by thousand of viewers and reporters. They get to like and comment on your product. You also get a social media campaign leading viewers to the site to look at the entries. Visit mobileappsshowdown.com for sample views. Also, all products are considered to become a semifinalist, finalist or winner. The postings on the website are up for a long time, and the contest attracts a lot of attention, so there are rewards even if you’re not the contest winner.
Our judges carefully evaluate the products, looking for innovation and staying power, and looking at the popular support from the live vote. Narrowing the group to ten is insanely difficult, but we manage.
Living in Digital Times produces a wide range of conferences and exhibitions which bring together the most knowledgeable leaders and the latest innovations at the intersection of technology and ever-changing lifestyles. LIDT’s programs help companies understand consumers in today’s digital world and identify trends in their given marketplaces.